Fall Campaign - direction development and production
Winter Campaign - Badge system, OOH, print, digital campaigns, social media, geofilters, website calculators.
SNOWTIME
The Snowtime family of resorts encompasses Liberty Mountain Resort, Whitetail, and Roundtop. This year I developed a campaign system for Take A Snow Day to differentiate each ad set. Using the predetermined type and topographic pattern I created a set of Badges and built the full campaign system for the fall and winter campaigns.
Vector Illustration | Digital design | Campaign design
Agency: Mission Media, AM: Ashley Quang, DM: Julia Filo, Art Direction: Luke Anderson
